Mission Statement

Our Mission

We are a builder of neighborhoods designed to meet our stakeholders’ expectations while creating an atmosphere of mutual trust and respect. Through the application of the knowledge we’ve gained from years of homebuilding experience, we will provide attractively designed homes that will be a lasting value.

We will respect our customers’ needs by being fair and honest in all dealings.

We will uphold our reputation for keeping our word by doing what we say.

Our Values


Hire and develop the best people. Recognize exceptional talent. Leaders develop leaders and take seriously their role in coaching others. People will be treated fairly, with respect and dignity.


Building  upon our solid business foundation, we achieve the highest quality products and services through continuous improvement, personal responsibility, accountability, consistent measurement, and recognition of results.

Customer Obsession

We start with the customer and work backwards. We work vigorously to earn and keep customer trust. Although we pay attention to competitors, we obsess over customers.


In support of company objectives we create an environment of trust and belonging, which fosters independent thought, independent action, personal growth, and creativity; with confidence.


We will uphold our reputation for honesty, reliability, and trustworthiness by doing whatever it takes, using honorable means, to live up to our commitments.


We are a team of carefully selected, highly motivated members who thrive on success by communicating openly, and cultivating positive attitudes in a fun and competitive environment. Our people take ownership and think long term and don’t sacrifice long-term value for short-term results. We act on behalf of the entire company, beyond just our own responsibilities.