Mission Statement

Our Mission

We are a builder of neighborhoods designed to meet our stakeholders’ expectations while creating an atmosphere of mutual trust and respect. Through the application of the knowledge we’ve gained from years of homebuilding experience, we will provide attractively designed homes that will be a lasting value.

We will respect our customers’ needs by being fair and honest in all dealings.

We will uphold our reputation for keeping our word by doing what we say.

Our Values


We hire and develop the best people. We recognize exceptional talent. Leaders develop others. We take seriously our role in coaching others. People are treated fairly, with respect and dignity.


Building upon our solid business foundation, we achieve the highest quality products and services through continuous improvement, personal responsibility, accountability, consistent measurement, and recognition of results.

Customer Obsession

We start with the customer and work backwards. We work vigorously to earn and keep customer trust.


We create an environment of trust and belonging, which fosters independent thought, independent action, personal growth, and creativity; with confidence.


We will uphold our reputation for honesty, reliability, and trustworthiness by doing whatever it takes, using honorable means, to live up to our commitments.


We are a team of carefully selected, highly motivated members who thrive on success by communicating openly, and cultivating positive attitudes in a fun and competitive environment. Our people take ownership and refuse to sacrifice long-term value for short-term results. We act on behalf of the entire company, beyond just our own responsibilities.